SweetWater hit us up, and we were already waist-deep in the lake—beers bobbing, grill blazing, and the sun doing its thing.

Bodies flying off the dock, coolers cracking open like it was a sport. Then we rolled straight into the dive bar—neon buzzing, pool table crooked, A/C barely hanging on, and nobody in a hurry to leave.

Yeah, we set the stage—every splash, every sip, every perfect bit of that sticky, glorious mess—but it all went down like the night just took over.

They asked for a wild weekend—we gave them SweetWater: sun-soaked, bar-stained, and impossible to fake.

So sweet, so watery, we even won a little thang, or two.

Client | Sweetwater Brewing

Agency | Adjective & Co.

Production | Giant Giants

Creative Director | Dustin Tamilio

Art Director | Ryan May

Senior Copy | Geoff Bentz

Art Producer | Beth Kelley

Producer | Cody Burgess

Styling | Freelance

Prop Styling | Kelsey Garcia

Wardrobe Styling | Kristen Valentino

HMU | Casey Cheek

Shooters | Giant Giants

Digi Tech | Elaine Miller

Assist | Kimberly Yost

DP | Giant Giants

Stills + GIFS + Motion shot in Florida